We are totally obsessed with the 2018 Pantone Colour of the Year — Ultra Violet.
And it’s for good reason. This stunning “dramatically provocative and thoughtful purple shade, communicates originality, ingenuity, and visionary thinking that points us toward the future,” Lee Eiseman explains on the Pantone website. Recognized globally since 1963, the world-renowned authority on colour sets standards for color communication between designers, manufacturers, retailer and customers.
The site continues, “complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.”
We can’t wait to start using this vibrant colour to compliment some of our designs. To learn more about this stunning colour, visit the Pantone website.